About Us

Unless you specifically instruct us otherwise, our advice approach is holistic and comprehensive in relation to your financial needs and the advice that we provide. In other words, we are reviewing your financial situation, “head to toe” to ensure that you maximise the benefits from our expertise.

If we identify that you need advice outside of our areas of expertise, then we will refer you to a specialist in that area. For example, if you need a Will set up, we will refer you to a relevant Estate Planning Lawyer.

We are unashamedly proud of the fact that we have a strong and proven track record of helping Australians improve their financial situation and have mastered the art of building long and trusted relationships. We genuinely understand that you are the hero in our story, and we work hard to achieve the best outcomes for you! Relationship is about knowing that you can come back to us when you need something or you can refer your family and friends to us, with the peace of mind that we will do our best to help them!

We believe cost should be fair and transparent and fees will always be tailored to your situation to ensure that you can see value through our advice. We of course have no shame in wanting to be paid for our services and we want a sustainable, growing business, so we can continue helping clients for the long-term! However, we are not in the market of overcharging, so that we can maximise our own profits! Here at Croeso Financial Advice we have a long-term plan for growth and will always ensure that we are able to demonstrate strong value to our clients.

Some of our clients need one off advice, some clients need ongoing advice, we will discuss this with you in our meeting, depending on what you want to achieve and promise to always keep you clear about the services that you are paying for.

We understand that “ethics” can mean many things and can be used in many different scenarios, but for us, ethics is being reputable, honourable and exemplary in all aspects of our business, from the small to the large things we do.

We know trust is a major factor when building a financial planning relationship and that in essence we manage and oversee everything you have and will work for.

Here at Croeso Financial Advice, we promise honesty in our all transactions with you, commitment to your needs as a client before our own and adherence to doing the right thing, every day, in everything we do!

We work hard to be the best within our peer group, to always keep our promises and deliver beyond your expectation!

We believe the essence of fantastic advice, is in the strategy and not the products. Expect to spend lots of time in the first meeting fleshing out what is important to you, as this will help us model out your financial questions and give you certainty through our detailed financial modelling, of what you can achieve!

We promise always to give advice that will be in your best interests, disclosing any conflicts of interest or bias, so you can make a clear financial decision around your chosen strategy.

There has been immense change in the Financial Planning industry, with new products and technology improving our efficiency and service offering. However, here at Croeso Financial Advice, we are “old school” in both the strategies that we use with our clients and the type of products that we are willing to advice on.

For example, we are very “ conservative” as a business, with no appetite to “gamble” with our client’s money, through investments that are highly speculative in nature. For example, Bitcoin.

Although there is always complexity in advice, we also believe strongly in the concept of building wealth through four proven steps:- building stability, strategy, security and freedom. So, expect to have some realistic conversations, expect us to tell you the truth, no matter how hard the message and be ready to work hard to achieve the outcome you want!